muse / anything that ignites imagination and guides creative direction
Welcome to Muse. This space is a visual starting point for your design journey, bringing together a curated mix of objects, textures, forms, and moments that shape our creative world.
Below, you’ll find ideas and references to help you envision what’s possible – whether you’re marking a milestone, celebrating a meaningful moment, or honouring someone special. It offers a glimpse into the mood and direction behind the Atelier.
Foundations to explore
ESSENTIALS
– Signet ring
– Diamond earrings
– Tennis bracelet
– Stacking rings
– Statement dress ring
– Diamond pendant necklace
– Birthstone or initial jewellery
– Bangle / Bracelet
– Layering chains
– Hoops and huggies
+ more
GEMS
– Diamond
– Sapphire
– Emerald
– Ruby
– Heirloom stones
– Birthstone gemstones
+ more
MetalS
– Yellow Gold
– White Gold
– Rose Gold
– Two tone/mixed metals
– Platinum
– Sterling silver
As your private jeweller, we can explore these foundations together as we shape your unique design and jewellery piece.



Your Stories
Truly indebted to Elle Forma for crafting my dream engagement ring and our wedding bands. Timeless yet modern with such considered detail, design and delivery. Sheila is ever professional and thoughtful throughout the entire experience. I cannot recommend highly enough.
- R.L
For our 15-year wedding anniversary, I wanted something truly special for my wife, and Sheila delivered beyond expectations. Her service and attention to detail were incredible, she thought of everything and made the whole process feel personal and effortless.
The bracelet was beautiful, meaningful, and my wife absolutely loved it. I’m so grateful to Sheila for helping create such a memorable gift.
- P.M
I reached out to Sheila at Elle Forma for something very personal. I wanted a custom ring as a tribute to my late father’s wedding band. I lost him when I was young, but the image of what I thought was that cherished ring has stayed etched in my mind ever since. It was to be my physical reminder of his spirit, his strength and love of his daughters. Sheila guided me through the entire design journey with such care and sensitivity. Nothing was ever too much trouble. She handled the deep sentiment behind the piece with genuine respect and delicacy, listening intently to every memory and detail I shared. When I felt lost or unsure, she offered thoughtful, tasteful suggestions that always felt exactly right, never pushy, just perfectly aligned with what I was envisioning.The result is a ring that honours my dad in the most beautiful way possible. It’s not just jewellery; it’s a piece of my heart, crafted with extraordinary skill and empathy.I can’t recommend Elle Forma and Sheila’s custom jewellery services highly enough. Sheila’s talent, patience, and warmth make the experience truly special. Thank you, Sheila, from the bottom of my heart.
-S.K

milestones
Celebrate the moments that shape your story with thoughtfully crafted pieces.

REIMAGINE
Transform existing pieces or heirlooms into something renewed, refined and true to you.

CUSTOM
Customise your preferences and story to become the foundation of a personalised design.

PRIVATE SOURCING
Access to key jewellery pieces – carefully sourced through trusted trade suppliers and tailored to your style.
Set, sourced and shaped to tell your story
To enquire about a bespoke piece, or remodel an exisiting jewellery piece with your own diamond or gemstone, please send an email to hello@elleforma.com or follow the links below to book an appointment:




