Journal
Behind the design | An asymmetric pear and oval diamond ring
There is a distinct energy that goes into creating a piece of fine jewellery entirely from its first iteration. It requires an alignment of vision, technical considerations and creative trust. Th...
Essential tips for travelling with jewellery
For those with travel on the horizon the task of packing what to take will be on your mind. A key component will be choosing your jewellery and accessories. But you may be wondering what's the best...
Elle Forma Bespoke | From concept to creation
As a lover of precious jewellery, we know the pieces you wear are thoughtfully considered, cherished and chosen to last a lifetime. Each one tells a story, reflecting your moments and milestones. O...
Adding custom pieces to your jewellery collection
Forming your jewellery collection is a personal journey. Beyond pretty pieces, your daily jewellery marks milestones, achievements and moments spent around the world. Jewellery is the aspect of ou...
Step inside the EF Pop-Up Store
Recently we had the pleasure of hosting our first Pop-Up Shop in Melbourne. It was a special milestone for Elle Forma, as we welcomed the EF community for an in-person shopping experience in a refi...
Styling gemstones into your jewellery collection
For many of us, yellow or white gold forms the foundation — or the entirety — of our jewellery collection. As your collection grows, you may be drawn towards adding more visually intriguing, arti...
How to shape your capsule jewellery wardrobe
If styling starts to feel uninspiring, it may be time for a closet upgrade. Instead of adding dozens of new pieces, we recommend the capsule wardrobe method — which works beautifully for jewellery,...
Jewellery Directory, Part 1 - Necklaces and Chains
The world of jewellery offers a lot of classic chain and necklace options, each possessing its own unique charm and appeal. With so many styles to choose from, we've created this guide to help deco...
Golden guidelines: The art of choosing a gold chain
There is no denying that a textural gold chain will be your best friend when it comes to accessorising your outfit. It's often the final added touch that pulls the look altogether. It also forms th...
Gold has long been treasured for its natural beauty and radiance. We love solid gold jewellery for its lustre, shine and timelessness. When shopping for jewellery you are bound to come across diff...